The Mind Mapping Street: A Copy Cat Solution?


by Giancarlo Gallegos

One of the most difficult task that we face as designers is to be able to generate ideas. Just look around in the internet, the streets, magazines and you will find many design or logos looking very much similar but not quite. Often, I ask myself how much original content is out there? How do I create an original idea? Or, is it possible to create an original idea?

If you are like me, the answer was staring at my face the whole time. I have been using it but did not know what it really is. It is called Mind Mapping. To my surprise, it has been with us for the past four decades. What is mind mapping?

Mind mapping is a graphical way of presenting ideas and concepts. It is a visual thinking tool that helps us structure, analyze, synthesize, recall information and, more so, generate new ideas. Continue reading “The Mind Mapping Street: A Copy Cat Solution?”